PYG (Play Your Game) - Airdrop and User Acquisition Platform
Play more, win more, trade more with PYG.
PYG will be the gateway to the NE Play Ecosystem, designed to attract users through a blend of free-to-play games and esports tournaments. The platform will offer an innovative way for users to earn NE Play Coins, which could be utilised within the ecosystem or spent on partner sites, creating a rewarding experience.
Key Features
Free-to-Play Esports Tournaments and Games
Esports Tournaments: Serving as a primary acquisition channel, PYG will partner with leading esports tournament providers, particularly in India and Africa, to host and manage tournaments. This partnership strategy will help in attracting a dedicated esports audience.
Free-to-Play Games: PYG will provide a variety of games that users can play without any cost. This will encourage participation and keep users engaged.85% of all gaming revenue comes from free-to-play games. The biggest source of revenue in free-to-play gaming is advertising. [19]
Earning NE Play Coins
Play and Earn: Users will earn NE Play Coins by participating in games and tournaments on PYG. These coins will be used across different elements of the NE Play Ecosystem.
Spending NE Play Coins: Users will be able to spend their NE Play Coins on partner sites that will offer various services and products. This will create a valuable loop for users, encouraging them to continue to engage with the platform.
Monetisation Through Referrals
Referral Fees: PYG will generate revenue by generating leads for affiliate sites. These partners will pay PYG on a sponsorship, cost-per-acquisition (CPA) or cost-per-click (CPC) basis for each user referred to them.
Affiliate Partnerships: The platform will collaborate with a wide range of gaming and service providers, ensuring a diverse range of options for users to spend their NE Play Coins.
Monthly Withdrawal System
Withdrawal Mechanism: Users will be able to withdraw their balance once a month with a minimum threshold equivalent to US $5 or above. This system will encourage users to accumulate their earnings and stay engaged with the platform over time.
Instant use of NE Play Coins: Users will have the flexibility to play games, participate in activities on PYG or use their NE Play coins instantly on partner sites throughout the month without restrictions.
User Retention and Engagement
Retaining Users: Initially drawn by the esports tournaments, users will find themselves staying for the free games and the potential to earn NE Play Coins. This dual attraction will ensure sustained user engagement.
PYG will be a strategic platform within the NE Play Ecosystem that will effectively combine user acquisition, engagement, and monetisation. By offering free-to-play games, hosting esports tournaments, and providing a robust system for earning and spending NE Play Coins, PYG will create a compelling and rewarding environment for users. The platform's monetisation strategy through referral fees from partner sites will ensure a steady revenue stream, while the monthly withdrawal system and continuous play options will maintain high levels of user retention and engagement. This blend of features and strategies makes PYG an essential part of the NE Play Ecosystem, driving growth and providing a rewarding experience for its users.
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